Search engines now scan for clear, question-and-answer formats to deliver fast, relevant results, and your content is more easily found when FAQs are attached.
The Value of Enriching Your Content
If your goal is to generate more leads through easy to read, informative content that is naturally optimized for SEO, adding FAQs is a game-changer. Search engines and AI tools now scan for clear, question-and-answer formats to deliver fast, relevant results, and your content is more easily found and will rise in the rankings when it meets that standard.
By automatically adding FAQs to your Partner Page content, we’re not just improving readability — we’re increasing your chances of showing up in search, getting clicked, and turning that visibility into real engagement and qualified leads. It’s simple: better structured content means better search performance, and that means more eyes — and more buyers — on your business.
The FAQ Section
If you have already been publishing content you may have noticed the new Frequently Asked Question section (FAQs) appearing alongside content to be downloaded or viewed. For this section we have selected three possible questions and corresponding answers based on the content - the document or web page being referenced by the post. These FAQs serve to give the reader a quick way to understand a few core topics found in the material. This is complimentary content that goes with the summary paragraph and is also the type of content that search engines like to find on a page.
Viewing FAQs
To view the FAQs, publish your content to social media, your blog, or through email and then follow the link to see the content. Click the View FAQs button to bring the Frequently Asked Questions sections into view. Alternatively, you can go to your main Partner Page URL, and click into the previously published items that appear there.
NOTE: The FAQ section may not appear for some items depending on the nature of the content.